Product strategy templates

Product Strategy - Understand the "Why"

The Product Strategy Understand the Why template emphasizes the importance of aligning product strategies with business objectives. By defining the "why" behind product initiatives, setting clear goals, and prioritizing initiatives, this template ensures strategic alignment and focus. With sections for articulating vision, setting objectives, and defining success criteria, it provides clarity and direction for product teams. This template serves as a strategic guide for product managers to develop and execute product strategies that drive business growth and customer value.

Product Strategy Canvas

The Product Strategy Canvas template aids product managers in defining strategic direction and priorities. By outlining key components, such as target markets, value propositions, and differentiation strategies, this template clarifies product vision and positioning. With sections for analyzing market trends and competitive landscapes, it facilitates informed decision-making in product strategy development. This template serves as a strategic blueprint for driving product success and achieving business objectives.

Strategy Map Template

How do your individual or team goals relate to an organization’s overall strategy? A Strategy Map is a stylized picture of your organization’s strategy and objectives. It’s powerful because it provides a clear visual guide to how these various elements work together. Strategy Maps can help align various different team goals with the overall strategy and mission. With the Strategy Map in place, teams can create set actionable, relevant KPIs. Strategy mapping is often considered part of the balanced scorecard (BSC) methodology, which is a strategic planning tool for setting overall team goals.

One Page Product Strategy

The One Page Product Strategy template condenses complex product strategies into concise, actionable plans. By providing a structured framework for outlining goals, target markets, and key initiatives, this template enables product teams to align on strategic objectives efficiently. With sections for defining value propositions, competitive differentiators, and success metrics, it facilitates strategic decision-making and execution. This template serves as a roadmap for driving product development efforts and achieving business objectives effectively.

Product Canvas Template

Product canvases are a concise yet content-rich tool that conveys what your product is and how it is strategically positioned. Combining Agile and UX, a project canvas complements user stories with personas, storyboards, scenarios, design sketches, and other UX artefacts. Product canvases are useful because they help product managers define a prototype. Creating a product canvas is an important first step in deciding who potential users may be, the problem to be solved, basic product functionality, advanced functionalities worth exploring, competitive advantage, and customers’ potential gain from the product.

Product Brief Template

Ever feel like your brilliant product ideas get lost in translation between stakeholders? A product brief template gives you the structure to communicate your vision clearly, secure buy-in, and keep everyone aligned from concept to launch. This template helps you organize everything from user problems and proposed solutions to success metrics and timelines—all in one collaborative space that keeps your team moving forward together.

Product Positioning Template

For better or for worse, your company’s chances for success hinge partially on your market. As such, before you start building products and planning strategies, it’s a good idea to conduct a product positioning exercise. A product positioning exercise is designed to situate your company and your offering within a market. The product positioning template guides you to consider key topics such as defining your product and market category, identifying your target segment and competitors, and understanding your key benefits and differentiation.

Product Strategy Template

A product strategy template provides a structured framework for defining your product's vision, market position, and roadmap. It helps product teams organize their thinking, align stakeholders, and create a clear path from concept to market success. This comprehensive template guides you through every essential component of strategic planning, from market analysis to financial projections, ensuring nothing critical gets overlooked in your product development journey.

PO Sync Meeting SAFe Template

The PO Sync Meeting SAFe Template is designed to streamline Product Owner (PO) sync meetings within the Scaled Agile Framework (SAFe). This intelligent template helps teams stay organized and focused on their objectives by providing a structured format for updating agendas, tracking issues, and managing dependencies. It integrates seamlessly with tools like Jira and Azure, making it easier to convert sticky notes or cards into actionable items and keep track of progress beyond the meeting. The template also leverages Miro AI to cluster topics by keyword or sentiment, highlight key themes, and create summaries for follow-up discussions.