Building a strong community takes more than assigning someone the title of “community manager.” As communities grow, teams need clearer ownership across strategy, engagement, operations, content, events, moderation, advocacy, and reporting.
This template helps you map the roles, responsibilities, goals, North Star metrics, and KPIs behind a healthy community team structure. Instead of starting with a generic org chart, you’ll design your team around the outcomes your community needs to create for members and the business.
Use it to:
Clarify who owns what across your community program
Identify gaps in your current team structure
Decide which roles you need now, later, or as shared responsibilities
Align community work with measurable goals and KPIs
Build a clearer hiring, outsourcing, or resourcing plan
This template is especially useful for community leaders, founders, customer success teams, product communities, membership teams, and organizations preparing to scale their community function.
Start by defining your community’s purpose and primary goal. Then use the organigram to map your current or ideal structure. From there, fill out each role card with responsibilities, main goals, North Star, and the metrics that person or function should own. You can keep it lightweight for a small team or expand it into a more detailed structure for larger community departments.
