A strategic group map maker designed for ease of use
Visualize your competitive analysis with an easy-to-use and powerful strategic group map maker. Collaborate with teammates online, run engaging presentations, and integrate with other tools you love.
Over 70M users love Miro
Make a strategic group map to stand out from the rest
You’re looking to stay ahead of the competition — not simply keep up with it. That means you need a strategic group map maker that’s designed to help you go beyond the basics. With an infinite canvas, Miro lets you add as many elements as you need to get the job done, from embedding spreadsheets with relevant data to creating project boards where you can tag the right people.
Why Miro is the best strategic group map maker
Diagramming and mapping
Use Miro’s advanced diagramming and mapping tools alongside a user-friendly interface. Drag and drop shapes, symbols, and connection lines — and make changes across devices.
Seamless collaboration
Build your strategic group map together with teammates online — or invite them to view your Miro board and leave comments with feedback when you’re ready.
Next-level presentations
Presenting your work has never been more engaging. Use Presentation Mode to host live, interactive sessions in Miro, or record immersive audio and video walkthroughs with TalkTrack.
Powerful integrations
Miro integrates with over 130 apps, allowing you to build your strategic group map alongside other popular project planning and management tools.
Related templates
Easily visualize your competitive landscape — from understanding your product position to analyzing competitors.
Discover the best market for your product by evaluating the competition and developing better strategies.
Map out the strengths, weaknesses, opportunities, and threats of your business or project, and create innovative action plans.
Get a leading edge over the competition by identifying the other companies and how your product or service compares.
Break the value-cost trade-off and create a blue ocean with four central questions.
Determine and align your business priorities in a simple and visual way.
How to create a strategic group map in Miro
1
Set up your Miro board
Create a new board in Miro and invite any collaborators you’d like to work with. Then, open Miro’s strategic group map template to start editing it. You can also build your own diagram from scratch.
2
Label the axes
Double-click the text boxes along the X and Y axes to replace the pre-written text with your own based on what you’re hoping to analyze.
3
Label competitors
The pre-made shapes represent the various competitors you’re analyzing. Edit the text boxes within them to label different businesses, brands, or products. Adjust their size and position on the map as needed.
4
Customize your strategic group map
The template is fully customizable, allowing you to adapt your strategic group map according to brand colors — or simply to personalize it. Change colors, sizes, and font types, and duplicate or remove any elements as needed.
Integrated with your favorite tools
Ideas, inspiration, and intel in full view. Visualize marketing campaigns and client and prospect info to take action, and track tasks and status updates for the team.
Connect Miro to 1OO+ of your favorite collaboration tools
“Miro helps solve one of the major gaps in product design: how to manage tasks across product designers whose projects are in different tools.”
Jane Ashley
Head of Design at DocuSign
We have answers to your questions
Yes, Miro offers a free plan that allows you to collaborate with an unlimited number of team members. Explore all our plans to choose the best one for your goals.
Miro’s strategic group map maker is for anyone looking for an easy-to-use but dynamic tool for visualizing competitive analyses — including business analysts, market analysts, and managers. With plenty of real-time and async collaboration features, Miro’s especially great for teams.
Absolutely. Miro integrates with over 130 apps, including popular project management platforms like Asana, Jira, and Trello — and even entire suites like Google Workspace and Microsoft 365. Explore all our integrations to learn more.
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