User Segment Prioritization Canvas

🎯 Audience Segment Matrix — Find the Right Users for Your Idea

Before testing your product idea, make sure you're targeting the right audience. This template helps you map out potential user segments, understand their context and pains, and prioritize who to test with first.

Use it to:

• Identify and compare multiple audience segments

• Evaluate motivation levels

• Track insights and validation results across interviews and research

Includes a results column to store key findings and link relevant docs or surveys.

Perfect for early-stage founders, UX researchers, and product teams working on MVP validation.