Product Positioning Canvas
Based on the work of April Dumford, a simple tool for mapping out the positioning of a product or startup idea.
Use this template on your own or with your team to idenitfy and challenge your assumptions and then plan to prove or disprove them with evidence. A great reflection tool for early stage founders and startup teams.
This template was created by Scotty Allen.
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Product Canvas Template
Works best for:
Desk Research, UX Design
Product canvases are a concise yet content-rich tool that conveys what your product is and how it is strategically positioned. Combining Agile and UX, a project canvas complements user stories with personas, storyboards, scenarios, design sketches, and other UX artefacts. Product canvases are useful because they help product managers define a prototype. Creating a product canvas is an important first step in deciding who potential users may be, the problem to be solved, basic product functionality, advanced functionalities worth exploring, competitive advantage, and customers’ potential gain from the product.
Outcome Mapping Template
Works best for:
Diagrams, Mapping, Project Management
Use Miro’s outcome mapping template to improve your operational efficiency. Outcome mapping will help you visualize all the possible strategic outcomes for your upcoming project, allowing you to see into the black box to identify any potential challenges along the way.
Annual Event Planner Template
Works best for:
Planning, Project Management
Miro's Annual Event Planner Template is a powerful tool that can help you improve your organizational strategy and simplify the coordination and execution of events throughout the year. One of its main benefits is that it enables seamless collaboration among team members. The template provides a centralized space where everyone can contribute, discuss, and monitor progress in real-time, which promotes clear communication and speeds up decision-making processes. As a result, you can expect to deliver more successful and memorable events. Elevate your planning experience and unlock unparalleled teamwork with Miro's Annual Event Planner Template.
Buyer Persona Template
Works best for:
Marketing, Desk Research, User Experience
You have an ideal customer: The group (or few groups) of people who will buy and love your product or service. But to reach that ideal customer, your entire team or company has to align on who that is. Buyer personas give you a simple but creative way to get that done. These semi-fictional representations of your current and potential customers can help you shape your product offering, weed out the “bad apples,” and tailor your marketing strategies for serious success.
B2B – Product Journey Map & User Network
Works best for:
Planning, Product Management
The B2B Product Journey Map & User Network template helps product teams visualize and understand the complex journey of B2B customers. By mapping user interactions, pain points, and touchpoints across the buyer's journey, this template provides insights into user behavior and preferences. With sections for analyzing user needs, identifying opportunities, and optimizing user experiences, it enables teams to design tailored solutions and drive customer satisfaction. This template serves as a strategic tool for enhancing B2B product offerings and maximizing customer value.
4P Marketing Mix Template
Works best for:
Marketing, Brainstorming, Workshops
Product, Place, Promotions, and Price. Starting with this template (and those 4Ps) you can choose the best way to take your product or service to market. The secret is to create just the right mix—deciding how much each P needs in terms of investment, attention, and resources. That will help you build your strengths, adapt to the market, and collaborate with partners. And our tool is the perfect canvas to create your marketing mix and share with teams and across your organization.