There comes a time in every company's journey when everyone goes: "Hmm, we need an overview of all of our messages. In-product, push, emails—all of it!" 🤔
And it can be overwhelming at first for product teams to gather these messages. But all you really need is a quick sync with every responsible domain (marketing, sales, BE, etc.), get all the triggers, and copy and paste all the messages here—for the ultimate overview of all messages.
Use the board, which is split into 5 common stages of the user's journey—and organize all your current live messages.
Only then can you start planning lifecycle strategies properly—AB test messaging, remove old emails, update new ones, and take user engagement to the moon! 🌕
