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Ladder Workshop

Katherine Zimmerman

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This is a workshop template for designers to learn and practice connecting design recommendations to business outcomes and communicating with business stakeholders. Designers often face an uphill climb to advocate for user needs -- this template helps build the skill of speaking the business language, by showing how solving for user needs (UX recommendations) supports and accelerates business outcomes.

Katherine Zimmerman

Director of User Experience @ American Specialty Health

I'm obsessed with creating memorable experiences that improve our lives.


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