B2B Idea Validation Canvas

Katya Korovkina

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A canvas for B2B product idea validation - inspired by Jobs-To-Be-Done method and Business Model Canvas by Alex Osterwalder, but tailored to the specifics of SaaS and enterprise products.

Katya Korovkina

Design Manager @ Eleks UK

I'm a design manager and UX consultant. Helping start-ups and scale-ups find new markets, validate ideas, and design products that matter. AIPMM Certified Product Manager and a member of Interaction Design Foundation.