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User Journey Mapping

Ziv Koren

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This template helps you to understand your users journeys from discovering your product to becoming loyal customers and promoters. It requires you to get into your customer shows, understand their motivations and challenges and ideate marketing and product initiatives that can drive them through each stage to the next. If you have multiple user persona you should create a map for each.

Ziv Koren

CPO @ BATM

Leading product teams in building data informed, business impacting, software products that users love.


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