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Naming Product Workshop

Anne-Audrey Gounot

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If you are creating or revamping a product / service and you are in the phase to define the name of the product/service, this workshop is perfect for you.

This workshop contain content about the importance of a name and the process to define it. It has been build thank to the study "How to name your product or business" written by Nick Kolenda - Philosophy consummer

You'll discover the 4 types of name that exist, what are the impact of each and workshops created for each type of name.

This workhsop could be good for marketing team, product manager, product designer.

Anne-Audrey Gounot

Ubisoft


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