Why use this?
To connect analysis and findings from research to the logic behind your planning
To get everyone on the same page:
What is this used for?
To help you define a strategy in uncovering the key challenges and coordinating efforts to reach desired outcomes.
It aligns activities and shows causality: if we do this, then we expect to see that.
What do I need?
Discovery research findings (if possible)
Various stakeholders (designers, researchers, product managers, customers, etc)
Post-it notes or access to Miro board for collaboration
How do I prepare?
Unpack your research findings
UX Strategy Blueprint from Experiencing Information
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