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Your brand's personality - Brand Archetypes

Palmer&Co

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Define your brand's personality with this brand archetypes tool. Explore what archetype will help you:

  • Stand out from your competitors

  • Connect with your customers

  • Give you a voice that is perfectly you

Explore what customer needs connect with what archetypes, and what archetype drivers fit your brand best.

Palmer&Co

Brand strategy, design & innovation @ Palmer&Co.

Unlocking the value in your idea with brand, design & innovation.


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