3B Behavioral Design Framework

Irrational Labs

6.3K

848

Report

Human behavior is complex. That's why we created the '3B' behavioral design framework to help product managers and designers identify concrete ways to design for behavior change.

Use individually or collaboratively to design a behaviorally-informed product. Included are psychology toolkits to guide you to better understand user psychology and solve for a range of challenges, from adoption to retention.

Irrational Labs is a behavioral product design firm dedicated to using the science of human behavior and decision-making to design for health, wealth, and happiness. Visit our website or subscribe to our newsletter for more tips on applying behavioral science to your work.

Irrational Labs

Similar templates

Emotional Rollercoaster

Design Sprint Academy

134likes

613uses

Learn more

AJ&Smart's Remote Design Sprint

AJ&Smart

828likes

11Kuses

Learn more

Design Sprint Retrogram

Design Sprint Academy

220likes

937uses

Learn more

The Design Sprint Retrogram template facilitates retrospective sessions for Design Sprint teams to reflect on their experiences and identify improvement opportunities. It provides a structured framework for reviewing sprint outcomes, discussing what worked well, what didn't, and generating actionable insights. This template fosters a culture of continuous learning and refinement, empowering teams to enhance their sprint process and deliver better outcomes in subsequent sprints.