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Circular Mindset & Impact Business Model Canvas

The Circular Mindset Cards is a toolkit for anyone looking to develop a circular mindset and foresee potential impacts of their business ideas or projects on their customer segments and non-human actors.

Tool Background

This tool is part of the service BioSherpa developed in the context of Laura Duarte's final major project for the MA Service Design at London College of Communication. The tool was created with the purpose of allowing entrepreneurs to think about the long-term impacts of their business, how to include non-human stakeholders from the start, and take responsibility for the services & products they put out there. The tool was tested and iterated with different groups of innovation & entrepreneurship students and teachers from universities across the United Kingdom (UAL & Bristol University) and Colombia (Universidad del Átlantico).

This tool can be used by:

Teachers looking to help their students to develop a circular mindset when developing their business or project ideas.

Incubators looking to help entrepreneurs to think about the long-term impacts of their business and how to include non-human stakeholders from the start and take responsibility for the services, products they put out there.

Anyone looking to see the world with different lenses and acquire a broader, inclusive, and long term way of looking at their business or project ideas.

Tips for facilitators

  • Consider the participant's tech knowledge. Not everyone is tech-savvy and Miro can be a challenge. Make sure you give an overview of Miro's main features. You can send tutorials in advance or allocate time before the start of the workshop for a quick recap.

  • Manage time: Allow people to think but keep an eye on the time so the workshop is not too long. Make sure you give heads up when the time is running out, but also to be flexible when the participants are enjoying the activity.

  • Inspire: Sometimes it takes a while for participants to feel comfortable typing their thoughts. Inspire them with examples or relevant short stories. Making people feel that they are co-creating together works better than making them feel that the workshop is an exam to pass. Emphasize that there are not correct answers.

Categories

Laura Duarte
Service Designer
MA Service Design candidate with a background in Change Management and Employee Experience. In a mission of empowering others & accelerate the transition to the Circular Economy

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