B2B Target Audience One-Pager

Aligning distributed and cross-functional teams around the B2B audience messaging can be hard. Especially when documentation is long, visually plain, and hard to find what you need. Give your teams a scannable, easy-to-read reference sheet that will make zeroing in on the right message easy--and in turn help you to ensure GTM consistency even when you can't be in the room.

The B2B Audience Messaging One-Pager includes space for:

• campaign information

• persona characteristics

• links to calls or interview snippets

• positioning statement

• messaging block for: pain points, value props, key features, and differentiators

• external context such as: mindset, market trends, and key competitors

• a pre-filled example to reference

Save time up-front with a pre-built layout and customize to meet your needs by changing colors, fonts, sections, etc. as you go.