Foundation Sprint Workshop

Based on Click by Jake Knapp and John Zeratsky

What is the Foundation Sprint

The Foundation Sprint is a 2-day workshop designed to help teams define the right problem, identify their unique differentiators, and craft a testable hypothesis—laying the groundwork for future experimentation with Design Sprints.

Our template guides you step-by-step through the process, ensuring clarity, alignment, and focus.

How It Works

On Day 1, teams focus on defining and differentiating by pinpointing the real customer, clarifying the problem to solve, mapping out competitors and alternatives, and defining what makes them radically different.

On Day 2, the focus shifts to finding the right approach by exploring different paths forward, applying the Magic Lenses framework to evaluate and stress-test ideas, and choosing the strongest opportunity to develop a clear, testable hypothesis.

Why Use This Template?

• Guided Process: The template is structured as a workshop, providing clear, step-by-step instructions to help you confidently facilitate each activity.

• Minute-by-Minute Agendas: Stay focused and on track with built-in timing for every exercise, ensuring the right balance between productivity and engagement.

• Visual Collaboration: Designed to make teamwork easy and intuitive, the template unfolds progressively—revealing each exercise at the right time and keeping everyone aligned on key elements.

• Proven Methods: Built on trusted frameworks from the creators of Design Sprints and the book Click, ensuring your team is using methods that work.

Ready to Start?

Use this template to align your leadership team, build confidence in your product direction, and prepare for rapid testing with Design Sprints.

For more on the Foundation Sprint and proven methods for enterprise problem framing workshops that align stakeholders around problems worth solving, visit designsprint.academy.