Personalization Canvas - Commerce

Rasmus Houlind

537

Report

This is the personalization canvas for commerce / retail.

Use it to ideate and plan use cases for personalization with your team. Pick from over 200 examples of Segments, Messages, Moments of Truth and Content Feeds.

Built on the Bowtie of Personalization from the book Hello $Firstname by Rasmus Houlind and Frans Riemersma.

Rasmus Houlind

Author within Marketing/Personalization @ Omnichannel Institute

Check out my book on Personalization - Hello $Firstname

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