Motivation Mapping
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Motivation Mapping is an exercise to understand the outcomes and motivation for ourselves and the customer. We use a canvas divided into five sections and identify the persona, context, outcomes, motivations, and obstacles. The Motivation Map can then be used as a status board to look back to and see how we have progressed against our desired outcomes.
Attribution: This practice comes from Mobius Loop LLC.
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Stephen Goto
Engagement Lead@Red Hat
I help people work better by bridging business, technology, and cultures.
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