10 Ideas In 10 Minutes

Set a stopwatch for either 10 minutes or 5 minutes and write down one idea per minute.

This forces your internal critic to be quiet by generating as many ideas as possible. Quantity over quality will help your mind to expand rather than contract.

You'll find that once you start writing down ideas with the time pressure forcing production, you'll relax into the flow state of the task which allows your creative mind to engage.

1. If you’re not all in the same location, get everyone on a video call

2. Explain the exercise and assure participants that the objective is quantity over quality

3. Provide a clear, single-sentence objective to deliver against e.g. 'Names for the bakery' or 'Reasons this project might fail'

4. Set a timer using the in-built Miro timer (top right with the little stopwatch icon), or just set your own timer on a phone

5. Afterwards, invite participants to share their best ideas

6. Encourage discussion and collaborative reasoning

7. If desired, rebrief the exercise for iteration