The Personas Workshop board is an educational board for running a workshop to define user segments and personas. Personas help you build empathy for your customers across your organization. They also keep your solutions grounded in real customers' needs and problems. Unlike your typical persona workshop, this workshop focuses on defining relevant persona attributes. It also highlights areas where you might need to better understand your customers.

Senior User Experience Designer@Modus Create
I’m a senior user experience designer helping teams bring value to both their customers and the business. I lead teams to solve complex problems for large enterprises and start ups alike, through user research and lean validation. With a wide range of experience, I have a general skill set with specialization in user research, workshop facilitation, and visual design.
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