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Stakeholder Analysis & Engagement Map

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Stakeholder Analysis & Engagement Map

Overview

Map stakeholder influence and interest to prioritize communication, anticipate resistance, and build support throughout your project.

Who Can Use This

Project Managers, Product Owners, Change Managers, Business Analysts, Strategy Teams, UX Researchers, Executives, Program Managers. Ideal for launches, change initiatives, transformation, and strategic planning.

How to Use

  1. Identify stakeholders — List all internal and external parties

  2. Categorize by Power-Interest Grid — Manage Closely, Keep Satisfied, Keep Informed, Monitor

  3. Assess engagement — Map current and desired level: Unaware → Resistant → Neutral → Supportive → Champion

  4. Define strategies — Plan specific actions per stakeholder

  5. Assign owners — Set responsibilities and timelines

  6. Review regularly — Update at each project phase

Cheers!

Khawaja Rizwan, MVP

Rizwan Khawaja

ICT Solution Architect @ NUST

I hold master's degrees in computer science and project management along with trainings and certifications in various technologies. All this is coupled with 25+ years of industry experience.


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