REAN template

Evaluate marketing activities in relation to reach, engagement, activation, and nurture.

The REAN template can help you evaluate marketing activities—whether you’re considering a strategy, approach to measurement, defining your goals, or activating new channels. By guiding you to consider four categories—Reach, Engage, Activate, and Nurture—this template will help you come up with a comprehensive strategy across all marketing disciplines.

About the REAN template

What does REAN stand for?

REAN stands for: Reach, Engage, Activate, and Nurture. These cover each of the main stages a marketer’s audience goes through on their journey to becoming a customer.

How do you use REAN?

REAN is a flexible framework that can be applied to a range of problems, such as defining a digital strategy, outlining which metrics to measure, and deciding on team or project goals.

Easy to use

Easy to use

Save time by using our pre-made REAN template instead of creating your own from scratch. Get started by signing up for free to update it with your own information.

Built-in collaboration

Built-in collaboration

Invite your team members to collaborate on your new REAN template. Miro enables you to engage co-located and remote teams on a virtual whiteboard, without constraints.

Seamless sharing

Seamless sharing

Need to share your REAN template with others? Miro has multiple exporting options, like saving to PDF.

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