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Customer Journey Mapping Template Pack

Use this template to easily create customer journey maps for projects of all kinds

About the Customer Journey Mapping Template Pack

The Customer Journey Mapping Template Pack will help you to improve campaign performance, team engagement, and adopt a customer-first mindset all in place. In this pack, you will find templates and activities to go from concept to CJM in only three weeks.

Keep reading to learn more about the Customer Journey Mapping Template Pack. 

What is the Customer Journey Mapping Template Pack

A customer journey map (CJM) is a visual representation of how your customer experiences your product or service. Making use of customer journey tools is crucial for businesses to understand customers and empathize with their pain points to build better customer experiences, achieve business goals, and increase revenue. 

This template breaks the work you will need to do to create a Customer Journey Map into three weeks.

Each week there are three main tasks and a supporting meeting, sometimes optional, for each. Under each week, you'll see three trios: Task, Meeting, Template, and a corresponding working area to the right with blank versions to work in.

When to use the Customer Journey Mapping Template Pack

Use the Customer Journey Mapping Template when you need to better inform marketing decisions and develop more efficient marketing strategies.  

How to use the Customer Journey Mapping template pack:

Here’s what you will see in the Customer Journey Mapping Template Pack: 

Week 1: 

  • Align the scope with the Project plan template where you can lay out a project overview

  • Understand the stakeholders with the Stakeholder map template to clearly work on RACI models 

  • Set workflow with Project timeline template to manage and track deliverables

Week 2: 

  • Schedule Interview with Kanban template so you can organize and break down tasks 

  • Review Data with Grid template, where you will keep notes and assess interviews   

  • Build the process with the User Persona template and present to your team your audience 

Week 3: 

  • Draft your CJM with Timeline journey map template and keep track of project’s timelines  

  • Review insights with the Interviewer tracker template  

  • Fill in your CJM with a Customer Journey Map template, the complete customer journey 

FAQ about Customer Journey Mapping Template Pack:

Is Miro Customer Journey Mapping Template Pack free?

Yes, the Customer Journey Mapping Template Pack is 100% free. Once you sign up for Miro, you can access the Templates Library and use the template.

How do I create a Customer Journey Map in Miro?

You can either create a Customer Journey Map from scratch or use one of our ready-made templates and customize it to your needs. We know you and your team have unique needs, and that’s why Miro has an extensive set of tools where you can draw and build a Customer Journey Map intuitively and with no prior design experience.

Customer Journey Mapping Template Pack

Get started with this template right now.

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