Wardley Map template
Build an intuitive understanding of your business context.
Easy to use
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Created by Simon Wardley, a Wardley Map represents the landscape in which a business operates. It's made up of a value chain –the activities needed to fulfill user needs – graphed against the evolution of individual activities over time. You can use a Wardley Map to understand shared assumptions about your environment and discover what strategic options are available.
About the Wardley Map template
Why use a Wardley Map?
Use a Wardley map to assess future scenarios, quickly validate solutions, and develop a shared visual understanding of a business' context. Using a Wardley Map, you can significantly reduce a project's risk and avoid costly mistakes.
What is a Wardley Map?
A Wardley Map was developed to map the structure of a business, understand its context, and better serve users. You place components with value on the y-axis and commodity on the x-axis.