Empathy Map by Back of the Napkin Consulting
Empathy maps are a tool used in design thinking and product management to help engineers and designers understand the lived experiences and needs of end users.
Trusted by 65M+ users and leading companies
How do you bring voices in the room, safeguard their emotional experiences and create understanding between decision-makers and audiences impacted by those decisions when time and interest do not exist? How can equitable evaluation tenants be incorporated (and appreciated) while managing resources?
Enter the empathy map. While frameworks vary, the empathy map engages participants to envision what people:
Think & Feel
How do they receive information (Hear)
Perceive (See)
How and what do they communicate outwardly? (Say and do)
What they stand to gain and potential pain points from a project/project
This template was created by Back of the Napkin Consulting.
Get started with this template right now.
Experience Mapping Template
Works best for:
Desk Research, Mapping
Plan your product according to your customer’s needs and desires with the Experience Map Template. Bring a customer-centric approach to product development and branding.
Empathy Map by Lucie Agolini
Works best for:
Research & Design, Market Research
The Empathy Map template offers a straightforward way to visualize user insights. By focusing on what users think, feel, say, and do, you can develop a deeper understanding of their needs. This template is perfect for improving user experiences and driving customer satisfaction.
Stakeholder Empathy Map by IASA
Works best for:
Market Research, Research & Design
Stakeholder Empathy Map Template is designed to understand the perspectives of stakeholders. It helps you capture their needs, concerns, and motivations, ensuring your projects align with stakeholder expectations and foster better collaboration.
Empathy Map Trevotech
Works best for:
Market Research, Research & Design
Empathy Map Trevotech is a powerful tool for gaining insights into user experiences. It helps you capture and analyze user emotions, thoughts, and behaviors, ensuring your product designs meet user needs effectively.
Mandala Chart Template
Works best for:
Planning, Brainstorming, Goal setting
The Mandala Chart Template helps you visualize the relationships between a central theme and its sub-themes. One of the key benefits is how it fosters a holistic understanding of any topic. This perspective ensures every detail is noticed, making it an invaluable asset for those aiming for comprehensive insight and thorough planning or a better understanding of their goals.
Empathy Map Canvas
Works best for:
Market Research, Research & Design
The Empathy Map Canvas is a versatile tool for visualizing user behavior and emotions. It helps teams capture insights about what users see, hear, think, and feel. Use this template to build empathy and ensure your product meets real user needs.