Two-track Journey Map
This is a journey map with a bit of a twist -- it presents the customer's journey alongside the institution's journey.
This two-track approach is powerful, showing how the company really needs to think about how its stages and actions actually correlate with where the customer is in his/her journey.
This template was created by Edmond Gozo.
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Customer Journey Mapping by Atlassian
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Customer Journey Map
Guidelines for Customer Journey Mapping.
Customer Journey Map Template
Works best for:
Ideation, Mapping, Product Management
A customer journey map (CJM) is a visual representation of your customer’s experience. It allows you to capture the path that a customer follows when they buy a product, sign up for a service, or otherwise interact with your site. Most maps include a specific persona, outlines their customer experience from beginning to end, and captures the potential emotional highs and lows of interacting with the product or service. Use this template to easily create customer journey maps for projects of all kinds.
User Story Mapping with Walkthrough
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Customer Journey Map
The Bluefruit Software user story mapping template offers a framework to help businesses prioritise software development.
User Experience Map FlyUX
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Customer Journey Map
The User Experience Map visually shows what FlyUX users do, think, want and feel while using the app. All based on user research.
The Customer Journey
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Customer Journey Map
A customer journey map is a visual overview of how users experience your products or business across multiple touchpoints.
Scenario Mapping Template
Works best for:
Desk Research, Mapping, Product Management
Scenario mapping is the process of outlining all the steps a user will take to complete a task. The scenario mapping template helps you create a visual guide to what different personas are doing, thinking, and feeling in different situations. Use scenario mapping to outline an intended or ideal scenario (what should happen) as well as what currently happens. If you’re trying to outline the ideal scenario, user mapping should take place very early on in a project and can help inform user stories and the product backlog. If you’re just trying to get a better sense of what currently happens, you can do user mapping when conducting user interviews or observation.