Two-track Journey Map
This is a journey map with a bit of a twist -- it presents the customer's journey alongside the institution's journey.
This two-track approach is powerful, showing how the company really needs to think about how its stages and actions actually correlate with where the customer is in his/her journey.
This template was created by Edmond Gozo.
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Experience Map
Works best for:
Customer Journey Map
Experience mapping looks at your customer’s end to end experience with your brand to identify areas ripe for improvement and innovation.
User Journey Mapping Workshop
Works best for:
Customer Journey Map
The User Journey Mapping workshop offers a 90 minute + workshop template that helps your team collaborate virtually and create comprehensive user journey maps.
Customer Journey Map Template
Works best for:
Ideation, Mapping, Product Management
A customer journey map (CJM) is a visual representation of your customer’s experience. It allows you to capture the path that a customer follows when they buy a product, sign up for a service, or otherwise interact with your site. Most maps include a specific persona, outlines their customer experience from beginning to end, and captures the potential emotional highs and lows of interacting with the product or service. Use this template to easily create customer journey maps for projects of all kinds.
Scenario Mapping Template
Works best for:
Desk Research, Mapping, Product Management
Scenario mapping is the process of outlining all the steps a user will take to complete a task. The scenario mapping template helps you create a visual guide to what different personas are doing, thinking, and feeling in different situations. Use scenario mapping to outline an intended or ideal scenario (what should happen) as well as what currently happens. If you’re trying to outline the ideal scenario, user mapping should take place very early on in a project and can help inform user stories and the product backlog. If you’re just trying to get a better sense of what currently happens, you can do user mapping when conducting user interviews or observation.
Customer Journey Map by Hustle Badger
Works best for:
Customer Journey Map
Customer journey mapping is a method that visualizes and narrates how users navigate a site or app to achieve their objectives.
User Story Mapping with Walkthrough
Works best for:
Customer Journey Map
The Bluefruit Software user story mapping template offers a framework to help businesses prioritise software development.