Product Launch Lifecycle
Product launches are hard. They involve months of hard work researching, planning, designing, building and then finally launching, which means a LOT of cross-functional collaboration between teams.
Product launches are hard. They involve months of hard work researching, planning, designing, building and then finally launching, which means a LOT of cross-functional collaboration between teams. Product managers, developers, designers, marketing, customer-facing teams... Managing everyone in each department and ensuring they deliver on time without anything falling through the cracks can take a lot of effort.
This template, combined with Unito, is built to help you deliver on even the biggest an most complex product launches.
How this template works:
1. Start by using the empty template to fill in any tasks required of each department at every step of the launch process. If you need inspiration, check out the pre-filled example based off of our own internal launch lifecycle.
2. Fill in task details in the description box of the card, add assignees, and assign due dates, as necessary.
3. (Optional) Sign up for Unito for free in the Miro marketplace or on the website, and when you're ready, sync your Miro board to your project management tool.
Note: If you used the empty template, delete the pre-filled example to avoid syncing any extra cards.
Get started with this template right now.
Buyer Persona Template
Works best for:
Marketing, Desk Research, User Experience
You have an ideal customer: The group (or few groups) of people who will buy and love your product or service. But to reach that ideal customer, your entire team or company has to align on who that is. Buyer personas give you a simple but creative way to get that done. These semi-fictional representations of your current and potential customers can help you shape your product offering, weed out the “bad apples,” and tailor your marketing strategies for serious success.
Fishbone Diagram for Marketing
Works best for:
Fishbone diagram
Identifying the root causes of marketing challenges is essential for effective strategy development. The Fishbone Diagram for Marketing template helps you systematically explore factors affecting your marketing efforts. Categorize potential causes into areas such as market research, product positioning, promotional strategies, and distribution channels. This structured analysis enables your team to pinpoint and address issues, optimizing marketing campaigns.
Product Strategy - Understand the "Why"
Works best for:
Product Management, Planning
The Product Strategy Understand the Why template emphasizes the importance of aligning product strategies with business objectives. By defining the "why" behind product initiatives, setting clear goals, and prioritizing initiatives, this template ensures strategic alignment and focus. With sections for articulating vision, setting objectives, and defining success criteria, it provides clarity and direction for product teams. This template serves as a strategic guide for product managers to develop and execute product strategies that drive business growth and customer value.
Product Reflection
Works best for:
Product Management, Planning
The Product Reflection template encourages teams to reflect on past experiences and lessons learned in product development journeys. By facilitating retrospective sessions, capturing insights, and identifying improvement opportunities, this template fosters a culture of continuous learning and improvement. With sections for evaluating successes, challenges, and areas for growth, it enables teams to iterate on their processes and enhance future product development efforts. This template serves as a tool for fostering team collaboration and driving iterative product innovation.
Swimlane Diagram Template
Works best for:
Flowcharts, Diagrams, Workflows
A swimlane diagram shows you which stakeholders are responsible for each area of your critical processes. You can use it to understand current processes or plan new ones.
Product Market Fit Board
Works best for:
Product Management, Planning
The Product Market Fit Board template helps product teams assess and validate product-market fit. By capturing user feedback, analyzing market trends, and tracking key metrics, this template enables teams to evaluate product-market alignment objectively. With sections for defining target segments, identifying pain points, and prioritizing features, it guides teams through the process of optimizing product-market fit. This template serves as a tool for iteratively refining products to meet customer needs and drive market success.