Persona Empathy Map & Canvas
Check out my Persona template as well as the Persona Empathy Map inspired by the classic Canvas theme, with a little flowerly touch from "Bridgerton".
Crafting a persona is like drawing a detailed map of your ideal customer’s world. It’s about understanding who they are, what they need, and why they might love your product or getting to the core of its problem. A persona brings data to life, transforming numbers and trends into a relatable character that represents your audience.
Now, imagine pairing this persona with an empathy map. It’s like giving your team a pair of glasses to see the world through your customer’s eyes 👓. The empathy map delves into what the persona hears, sees, thinks, and feels This powerful combo ensures every decision you make is not just data-driven, but also heart-driven, aligning perfectly with the human experience at the core of your brand.
Together, they’re a dynamic duo that guides your team to create products, services, and messages that resonate deeply, fostering a genuine connection that goes beyond the surface. It’s not just useful; it’s a game-changer for customer-centric innovation!
Get started with this template right now.
Agile Board Template
Works best for:
Agile Methodology, Meetings, Agile Workflows
Part of the popular Agile framework, an Agile Board is a visual display that allows you to sync on tasks throughout a production cycle. The Agile Board is typically used in the context of Agile development methods like Kanban and Scrum, but anyone can adopt the tool. Used by software developers and project managers, the Agile Board helps manage workload in a flexible, transparent and iterative way. The Agile template provides an easy way to get started with a premade layout of sticky notes customizable for your tasks and team.
Product Canvas Template
Works best for:
Desk Research, UX Design
Product canvases are a concise yet content-rich tool that conveys what your product is and how it is strategically positioned. Combining Agile and UX, a project canvas complements user stories with personas, storyboards, scenarios, design sketches, and other UX artefacts. Product canvases are useful because they help product managers define a prototype. Creating a product canvas is an important first step in deciding who potential users may be, the problem to be solved, basic product functionality, advanced functionalities worth exploring, competitive advantage, and customers’ potential gain from the product.
The Product Storyboard
Works best for:
Product Management, Planning
The Product Storyboard template enables product managers to visualize product experiences and user journeys. By mapping out key touchpoints, interactions, and scenarios, this template helps teams understand user needs and pain points. With sections for defining user personas, storyboarding user flows, and capturing feedback, it supports iterative product design and validation. This template serves as a storytelling tool for communicating product visions and guiding product development efforts towards delivering exceptional user experiences.
Gap Analysis Template
Works best for:
Marketing, Strategic Planning, Business Management
Consider your team’s or organization’s ideal state. Now compare it to your current real-world situation. Want to identify the gaps or obstacles that stand between your present and future? Then you’re ready to run a gap analysis. This easy-to-customize template will let your team align on what obstacles are preventing you from hitting your goals sooner, collaborate on a plan to achieve those goals, and push your organization toward growth and development. You can focus on specific gap analyses — including for skills, candidates, software, processes, vendors, data, and more.
User Interview Template
Works best for:
Desk Research, Product Management
A user interview is a UX research technique in which researchers ask the user questions about a topic. They allow your team to quickly and easily collect user data and learn more about your users. In general, organizations conduct user interviews to gather background data, to understand how people use technology, to take a snapshot of how users interact with a product, to understand user objectives and motivations, and to find users’ pain points. Use this template to record notes during an interview to ensure you’re gathering the data you need to create personas.
Lean Coffee Template
Works best for:
Agile Methodology, Product Management, Meetings
What makes a great meeting (other than donuts)? It’s appreciating everyone’s skills, resources, and time by making the very best use of them. That’s what the Lean Coffee approach is designed to do. Great for team brainstorms and retrospectives, Lean Coffee breaks the meeting into three basic stages: what to discuss, what’s being discussed, and what’s been discussed. This template makes it easy for you to collect sticky notes and to update the columns as you go from topic to topic.