Flyer Maker Template

About the Flyer Maker Template

Whether you’re hosting an event, fundraising, or trying to grow your online business, you’ll want to create a flyer to tell the world.

A flyer is a single-page advertisement that lets people know about a certain cause, business, or event. Flyers are simple, visually striking, and clear. Use this Flyer Maker Template to easily create and share your next flyer.

What is a Flyer?

A flyer is one of the last bastions of paper advertisement, still standing strong to this day. If you’re unfamiliar with this traditional form of advertising, a flyer is a piece of paper designed to promote an upcoming event or service or raise awareness about a business.

Here are some of the most common instances in which you might find a flyer useful:

• Starting a business

• Promoting an upcoming event 

• Raising money for charity

• Raising awareness for a missing pet

• Advertising a bake sale

You’d be surprised what you can achieve with a single piece of paper, even in a day and age in which digital advertising reigns supreme. A flyer is a simple, visually striking piece of paper promotional material. It informs people, at a glance, what they need to know about your business, cause, or event. 

A flyer design is more than just an image on a sheet of paper; it usually features copy that drives home the message you wish to convey. 

For example, if you’re hosting an event, your flyer might reveal key details such as where it’s being held, what you should bring, and what the dress code is. If you’re advertising for a charitable cause or trying to raise money, your flyer will include information about where the money is going, what you aim to achieve, and how the public can help.

Create your own flyer

Making your own flyers is easy. Miro’s digital whiteboard tool is the perfect canvas to create and share them. Get started by selecting the Flyer Maker Template, then take the following steps to make one of your own.

1. Understand your goals. What do you hope to accomplish with this flyer? Are you trying to encourage people to come to an event or workshop? Or are you drumming up interest for your new business?

2. Determine your audience. It’s vital that you establish from the outset who the ideal recipient of the flyer is. This is who you need to keep in mind when you design the flyer and write the copy. Once you have a good idea of who your audience is, you can tailor the flyer to their interests and pain points.

3. Write down the key pieces of information you’d like to include in a flyer. You want your flyer to be easy to digest at a glance. Keep your copy concise but clear, leaving no doubt in the reader’s mind about what you can offer them.

4. Format the text on your flyer. Replace the dummy text in the template with your own message.

5. Customize the design of the flyer. Depending on your theme and goals, you’ll want to use stock images, colors, photos, and typography. The Flyer Maker Template includes three easy-to-read but visually striking options to get you started.

6. Share your flyer with collaborators to get feedback. Miro’s online whiteboard allows collaborators to easily leave feedback on your design.

7. Use iterative design to perfect the flyer and hone your message. That way, there’s less risk of it falling flat upon reaching the reader.

When to use a flyer maker

When you’re making custom flyers, it’s important to have tools that can scale. After all, you rarely need to make just one. Instead, you will create and distribute dozens, if not hundreds, of flyers. 

An online flyer maker can help speed up the process so you can make flyers in minutes. Using simple drag and drop tools, you can quickly create flyers, share them with your collaborators, and improve on each other’s designs. Flyer templates also allow you to produce something that looks and feels professional.

Flyer templates are accessible to everyone - even without design skills - you can effectively collaborate and create something that hooks and engages the reader.

Tips for creating professional flyers

An effective flyer is something people will want to hold onto, and if the copy converts interest to action, then you have a winning recipe for generating leads.

So how do you create a stunning flyer that stays in your audience's memory?

Draw the eye

While striking visuals that draw the eye are important to just about any type of promotional material, they’re a cornerstone of any impactful flyer. A good way to think about the effect you want your flyer to have is to imagine that it’s on a table next to two other flyers. 

One is full of color, the other has a minimalist black and white design, and then there’s yours - how do you make it stand out and appeal to the passer-by?

You want to create a sense of intrigue with your visuals that entices people to find out more about what you have to say. Once you hook their attention, that’s when you can strike home with your message.

Craft sharp copy

Copywriting is all about writing to sell. Many business owners take the onus on themselves to write about their business, which can be a mistake if they aren’t familiar with best practices for converting passing interest into actions.

So if you don’t take it upon yourself to write the copy, you have two options: hire a copywriter or learn how to write to sell.

Here are a few tips for creating compelling copy that converts:

• Keep your sentences clear and concise since you want to make your point without any fluff or filler

• Include at least one CTA (call to action) in which you invite the reader to take action, such as visiting your website

• Focus on why the reader should care about what you’re offering, rather than describing everything in detail

Consider design

The layout and overall design of your flyer will significantly affect how well it performs. 

If you design a professional flyer from scratch, you need to make sure you understand the most important design elements and ensure your brand voice shines through if it’s for your business. You want to make the text visible and easy to read while ensuring the design is an attractive feast for the eyes.