Product Management - Product Flow

Engaging with a Client

• Purpose: Outline the initial approach to client engagement.

• Content: Best practices for first meetings, communication strategies, and establishing rapport.

Questions for the Client

• Purpose: Identify critical questions to understand the client's vision and requirements.

• Content: Open-ended questions focusing on the client's goals, target audience, expected features, budget, and timeline.

Data Collection for Each Feature

• Purpose: Specify the type of data needed for understanding each feature.

• Content: Data types like user demographics, market analysis, and technical requirements for the calling and messaging features.

Information Collection for Each Feature

• Purpose: Elaborate on the detailed information required for each feature.

• Content: API integrations, hardware compatibility, and user interface requirements.

Handling Non-responsive Clients

• Purpose: Strategies for proceeding when the client is unresponsive or unclear.

• Content: Using industry benchmarks alternative research methods, reaching out to stakeholders.

Conducting User Research

• Purpose: Detailing the approach for gathering user insights.

• Content: Methods like surveys, interviews, focus groups, user personas, and usage scenarios.

Distinguishing Client Wants vs Needs

• Purpose: Framework for identifying and prioritizing client requests.

• Content: Techniques to differentiate between essential features and desirable additions, balancing business goals and user needs.

High-Level Timeline

• Purpose: Outlining significant milestones and releases over 12 months.

• Content: Gantt chart or timeline showing phases like planning, development, testing, launch, and post-launch support.

Top 10 Features with Dependencies

• Purpose: Identify key features and their dependencies or constraints.

• Content: Detailed list of features with associated technical, resource, or time dependencies.

Decomposing Features

• Purpose: Break down each feature into manageable components.

• Content: For each feature, list sub-features, tasks, and responsible teams or individuals.

Acceptance Criteria for a User Story

• Purpose: Define clear criteria for evaluating whether a user story is complete.

• Content: Specific, measurable criteria for one user story, demonstrating what success looks like for that feature.