Colin DuffCEO @ Mosaic Innovation
Corporate innovation expert with 20+ years' experience helping global brands unlock growth. A leading practitioner of Jobs to be Done (JTBD), I've applied the method successfully across dozens of projects in diverse sectors.
I'm CEO of Mosaic Innovation, an insight-led consultancy. My background spans senior roles at Deloitte, Accenture, and What If Innovation, as well as client-side positions within FTSE 100 organisations.
