Process Map

Opportunity Solution Tree Template

Solving problems — successful companies and productive teams just know how to do it. They’re able to identify many possible solutions, then settle on the one that leads to the desired outcome. That’s the power an Opportunity Solution Tree gives you. Designed by Teresa Torres, a product discovery coach, this mind map breaks down your desired outcome into opportunities for the product to meet user needs, then gives your team an effective way to brainstorm potential solutions.

Market Segmentation Matrix Template

Successful, compelling marketing begins and ends with knowing your audience — who they are, where they are, and what they want and expect. A market segmentation matrix will help you understand them on a deeper level. This business tool divides your target market into subsets based on demographics, geography, needs, interests, psychographics, or behavioral characteristics. You can then use these insights and data to hit it out of the park, by building better product, sales, and marketing strategies. Our template lets you set up and populate a Market Segmentation Matrix with ease.