Create personas that help you craft better user experiences
Elevate your design and create the right personas for your product with Miro’s persona maker. Harness the power of visual storytelling and better understand your audience for more dynamic, nuanced user experiences.
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Discover possibilities
Unlock a deeper understanding of your customers, and visualize their wants and needs all in one central space. Miro's persona builder lets you create user maps, customer journeys, and everything you need to bring innovation with clarity and speed.
Why Miro is the best persona creator
Don’t start from scratch
Get inspired by our Templates Library and speed up the persona creation process, no matter if you’re a beginner or a pro. Miro lets you customize and edit templates quickly, allowing you to focus more on the work that matters.
Create a central UX hub
Use Miro’s visual workspace to centralize all your research and findings, making it easier to ideate, create, and design products. Create a single source of truth for teams throughout the entire design process.
Easily collect and review feedback
Miro’s persona creator ensures that every voice is heard, fostering a more inclusive and comprehensive understanding of your user personas. Iterate on your user personas without losing previous versions, gaining a better overview of your process.
Share it
After creating your user personas, present them to your team, stakeholders, or clients using Miro’s interactive presentation features. Toggle between different views, zoom into details, and guide your audience through the user journey you've designed.
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How to create a persona with Miro
1
Select a template
Choose a persona template that aligns with your project needs.
2
Invite your team to share insights
Document all ideas directly on the board.
3
Iterate and refine
Use team feedback and user research to enhance your personas.
4
Engage in presentation
Use Miro's Presentation mode to share your personas with stakeholders and your team.
Integrated with your favorite tools
Ideas, inspiration, and intel in full view. Visualize marketing campaigns and client and prospect info to take action, and track tasks and status updates for the team.
Connect Miro to 1OO+ of your favorite collaboration tools
“Miro helps solve one of the major gaps in product design: how to manage tasks across product designers whose projects are in different tools.”
Jane Ashley
Head of Design at DocuSign
Persona creator FAQs
Miro helps you better understand users by allowing teams to construct detailed and dynamic personas that embody user characteristics, behavior patterns, motivations, and goals. This information helps craft user-centric design strategies and provides valuable insights for decision-making processes.
Absolutely! Miro's persona templates are designed to be flexible and fully customizable. While the templates provide a solid starting point, you can adjust and adapt every aspect of them to suit your specific project needs. This allows for the creation of tailored personas that accurately represent your varied user base.
Personas should be updated whenever there are significant changes in your user base or product. This could be due to factors such as a change in your product direction, entry into new markets, or shifts in your target audience's behavior or preferences. As a general rule, it's good practice to review your personas at least once a year.
Yes, there are many tools available that can help with creating and managing personas, including Miro. Choose a persona maker that provides a collaborative platform where you can create, refine, and share personas, and make sure the tool is flexible enough to attend to your needs.
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