Disney Creative Strategy Template
Fuel innovation with our Creative Strategy Template where teams can dream up ideas to generate new products or solutions to problems. This Disney Strategy is conducted in three magical phases (The Dreamer, The Realist, and The Critic).
About the Disney Creative Strategy template
What is the Disney Creative Strategy?
Walt Disney is famous for dreaming up and executing some of the most ambitious creative projects of our time. The Disney Creative Strategy was inspired by his approach to projects. This creative process bridges the gap between imagination and reality. Use the Disney Creative Strategy template to brainstorm ideas that balance dreams and their execution.
To prepare for a Disney Creative Strategy exercise, divide the room into four parts. The first part is for dreaming and imagination, the second is for realism and planning, the third is for critics, and the fourth is for out-of-the-box thinking. Dividing the room sets the stage for what is to come, preparing the team to switch from one framework to another.
How do you follow the Disney Creative Strategy?
Start with the dreamer’s style of thinking by allowing the team to share their ideas with no restrictions or criticism. Your goal is to generate many ideas without worrying about how feasible or realistic they are. Next, take on the realist’s approach. Move to another location and think in a more logical fashion. Start to create an action plan to bring your ideas to life. Finally, move to another location to adopt the critic’s mindset. Examine your ideas and consider barriers or weaknesses.
The 3 Stages of the Disney Creative Strategy
1. The dreamer: The first stage allows the team to unlock their creativity. Focus on letting the ideas flow without criticism or restrictions.
Ask yourselves: What do we want? How can we imagine a solution? What are some potential benefits of this solution?
2. The realist: Now switch to realist mode. Start from the premise that the dream is possible. Assuming that you can achieve it, figure out what steps you would need to take to do so.
Ask: how can we apply this idea? What is our action plan? What is our timeline? What resources would we need?
3. The critic: Once you have an action plan, it’s time to uncover potential roadblocks.
Ask: what could go wrong with this idea? What is missing? What are some potential weaknesses?
Get started with this template right now.
Online Sketching Template
Works best for:
UX Design, Desk Research, Design Thinking
Before you go full steam ahead with a promising idea, look at it from a high level — to know how it functions and how well it meets your goals. That’s what sketches do. This template gives you a powerful remote collaboration tool for the initial stages of prototyping, whether you’re sketching out web pages and mobile apps, designing logos, or planning events. Then you can easily share your sketch with your team, and save each stage of your sketch before changing it and building on it.
Research Topic Brainstorm Template
Works best for:
Desk Research, Brainstorming, Ideation
Coming up with a topic for a research project can be a daunting task. Use the Research Topic Brainstorm template to take a general idea and transform it into something concrete. With the Research Topic Brainstorm template, you can compile a list of general ideas that interest you and then break them into component parts. You can then turn those parts into questions that might be the focus for a research project.
Meeting Template
Works best for:
Meetings, Team Meetings, Workshops
Everyone has been in a meeting that didn’t go as planned. Maybe it ran off course, or you ran out of time to accomplish everything you set out to do -- or maybe it just felt like a waste of time. To avoid that, it’s important to prepare to run a team meeting ahead of time. With this simple but effective template, you can prepare to run a team meeting that ticks all the boxes. By creating a streamlined way to build preparation into your workflow, you’ll ensure your meetings are efficient, enjoyable, and collaborative.
SMART Goals Template
Works best for:
Prioritization, Strategic Planning, Project Management
Setting goals can be encouraging, but can also be overwhelming. It can be hard to conceptualize every step you need to take to achieve a goal, which makes it easy to set goals that are too broad or too much of a stretch. SMART is a framework that allows you to establish goals in a way that sets you up for success. SMART stands for Specific, Measurable, Attainable, Relevant, and Timely. If you keep these attributes in mind whenever you set goals, then you’ll ensure your objectives are clear and reachable. Your team can use the SMART model anytime you want to set goals. You can also use SMART whenever you want to reevaluate and refine those goals.
Flyer Maker Template
Works best for:
Design, Marketing
Whether it’s a client party or a nonprofit fundraiser, your event needs one key thing to be a smashing success: people to show up. That’s why promoting it is such an important part of the planning—and creating and sending a flyer is the first step. These single-page files will grab your guests’ attention and give them the key details, such as the time, date, and location (and if it’s a fundraiser, who/what the funds will benefit). This template will let you lay out text and customize a flyer design.
Customer Problem Statement Template
Works best for:
Ideation, Design Thinking, Product Management
Put yourself in the shoes of your consumers with a customer problem statement. Figure out their problems and how your product or service can solve those problems and make their lives easier. As a bonus, you’ll better understand your customers throughout the process.