How to Find and Describe Ideas


With the help of this template, you'll be able to look at the problem you're going to solve from different angles and develop a strategy for solving it through future experiments, new features or products.

This structure can be useful not only for IT products but also in everyday life situations when you're unsure about a decision.


Ilya Gubarev image
Ilya Gubarev
Product Management Consultant
I have over 10 years of experience managing products and delivering software which meet real user needs. Over the past 5 years, I've been focusing mostly on working with data-driven and ML-based products in the field of advertising technologies, geo data, e-commerce, and marketing automation. Today, I am working as a freelance product manager, I help companies build product management teams, find product market fit, do product research. Living in Buenos Aires, by the way!
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