Strategy & Planning

Content Strategy

The main goal of this content strategy template is to help you produce content fast in an agile and collaborative way. It is designed to help teams plan their content output across various channels and adopt processes for creating high impact content fast.

There is plenty of guidance throughout the template on how to use it but it could also be interpreted in different ways and suited to different teams. If you work with content, this process will help you plan better and present your ideas in a cohesive and impactful way.

This strategy template and its structure will provide enough rationale behind the content you are producing. It will also help speed work and get buy in from senior stakeholders.


Adrian Radev image
Adrian Radev
Social Media Strategy @University of Westminster
I am a content strategy and social media professional based in London. Currently at the University of Westminster where I cover all things social, content strategy and content development.

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