Why Statement Discovery

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This board uses the Golden Circle method by Simon Sinek and describes how to develop a Why Statement using this method. A group of about 6 people is needed to apply the method. A "Why Statement" is the foundation to build, align and inspire organizations and teams.

The guidance on the board is based on the book "Start with why" by Simin Sinek.

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Babak Zeini image
Babak Zeini
Consultant@futurest GmbH
With futurest, I actively advise companies on their future projects and support the implementation and design of tomorrow's products with my team. I specialise in innovation management, future management, customer-centric process models such as design thinking, customer experience modelling and service design. I also supervise EU research projects and teach as a lecturer at the Popakademie Mannheim.
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