The Business Model Kit


The business model kit is a tool designed to explore and imagine different business models to support your solution.

The key to a sustainable business model is ensuring that all stakeholders in the ecosystem are delivering and capturing items of value.

Why should you use the business model kit? 

Excel is not the most engaging innovation tool, is it? Discussions on business models often end in total confusion. You’re talking about multiple revenue streams, 10+ partners and many transactions going back and forth; it’s hard to keep all the information in your mind, and even harder to communicate your ideas with the team. 

That’s why we developed a visual tool that helps you ideate and refine business models, correct existing issues, and communicate the outcome to other teams in a simple way. Perfect for individual and team brainstorms about new business ideas, it creates clarity on value streams and stakeholders. 

What’s the difference between the business model kit and the business model canvas? 

For those who are familiar with the business model canvas by Alex Osterwalder, our business model kit works in perfect harmony:

  • The business model kit helps you ideate multiple business model options. In particular, it raises awareness over the value exchange between stakeholders.

  • The business model canvas is a perfect screenshot of an existing, established business model. We suggest to use it after the business model kit.

Be sure to check out our business model examples and info on how to use the business model kit.

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Board of Innovation
Business Design & Innovation Strategy Firm
We are a business design and innovation strategy firm with offices in New York, Amsterdam, Antwerp, and Singapore. We help Fortune 500 companies leverage their core strengths to find opportunities for growth and deliver return on innovation.
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