Persona
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The persona template is used to personify the needs of the target group(s) of your planned project. This helps the team to get a deeper understanding of the project target group(s). The persona is a holistic fictional yet representative archetype of a given stakeholder group.
The personas are not stereotypes but archetypes based on research of the group and experience. When you put a face to your data, you make your insights visible and memorable.
This is particularly useful in the early stages of the project cycle.
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projectdesigntoolkit_DRC
Product designer@Danish Red Cross
A profile for Danish Red Cross Project Design Toolkit, where all templates can be found.
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