Journey Map Framework [Research]

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A Journey Map illustrates the experience of using a product or service. It highlights details of problems, barriers, and opportunities faced by users. The process visualizes complicated systems into a diagram that you and the design team can use as a resource. Collate Journey Maps after initial research. To complete a journey map, you will require your user personas and insights from interviews.

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An agency of experts rolling up our sleeves to solve complex business problems and deliver scalable software applications. We care as much about the outcomes we design as how we deliver them.

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