Comparative Research Analysis Template

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This template is designed primarily for researchers and their teams to compare research participants across more than one psychographic or demographic attribute. Instead of falling prey to "all females believe..." this template helps you take a more intersectional and nuanced approach!

Populate this template with qualitative and quantitative data from any research activity you're looking to analyze: IDIs, surveys, concept labs, dscout missions, a/b testing, etc.

Alexis Cruzzavala

Senior Design Researcher & Strategist

I have ten years of experience in Human-Centered Design consulting & leadership roles, where I’ve been a design researcher, business strategist, and engagement lead with unique access to executive leaders in some of the world’s most ambitious and complex enterprises. Over this time, I've worked across functions, industries, and boarders always delivering best-in-class research to drive compelling, actionable, and innovative strategies.