This template is intended to help you to build a persona for your product, project, or business. It was inspired by the post "How to create a Persona in 9 steps" from

In this template, you'll find:

  • The canvas to create your persona;

  • Website tips and online tools for research;

  • Miro advanced tools, like Unsplash integration and graphs, to facilitate your creation.

Why is creating a persona very important?

A persona is a fictional representation of your ideal customer based on market research and data analysis. By creating a persona, you can gain insight into your customer's demographics, behavior patterns, and pain points, allowing you to create a more effective experience for your user.

This template is the perfect tool to help you create your own persona. It provides a clear and easy-to-use framework for organizing and visualizing the information you gather about your user.


Caterine Greif image
Caterine Greif
Product Owner@Red Acre
Hello! I’m a Product Owner totally passionate about working with products. I believe collaboration is an excellent way to solve problems and improve our work, community, and life. So, I'm pleased to be here learning and sharing ways to turn our work better.

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