Customer Discovery Map
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A high level map with videos & instructions on Idea Discovery
- Popular discovery methods (There's more under the sun than interviews alone)
- Who's responsible?
- How to: Customer interviews
- Generating insights from qualitative customer feedback (distinguishing signal from noise, detecting patterns)
- Combining qualitative with quantitative data
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Else van der Berg
Product Lead
/read me: elsevanderberg.substack.com
/connect with me: https://www.linkedin.com/in/dr-else-van-der-berg-42b8b6a2/
I’m an interim Product Lead/Advisor with a knack for strategic thinking. Expertise in Product Management for pre-PMF startups, B2B SaaS, marketplaces.
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