ペルソナ エンパシーマップ

To those involved in product and service planning, development, and marketing:

Do you know who your users are? These templates can help you understand users from their attributes to their thoughts, behaviors, and future goals, promoting a shared perspective within your team.

How to use:

1. Define the user based on attributes like age and occupation, and write it on the "Persona Attribute Sheet."

2. Research and infer the user’s thoughts and behaviors, documenting them on the "Empathy Map."

3. Summarize these insights on the Persona Sheet.

This process will help you create a well-rounded understanding of your users, fostering effective collaboration.