The Journey Mapping Template Template

—

The Journey Mapping Template provides a workshop canvas and presentation template that helps teams outline the steps taken by a customer, learner, or stakeholder group when engaging with a system, product, brand, or service to fulfill a goal.

When to use The Journey Mapping Template

Create journey maps in the early research and empathy stages of a project to analyse and combine information.
Use throughout the design process as a reference point for teams.
Continue to iterate based on research synthesis and project definition.

How does The Journey Mapping Template work?

Use the Miro template for organising research findings in a 45-60 minute workshop with your team or to organise and present your Journey Mapping findings:

Set the context by describing the actor and the scenario.
Adjust the journey stages in the template to fit your specific journey. Modify the journey map table by adding, deleting, or editing rows and columns as required.
Fill in the template with details about touchpoints, actions, experiences, frustrations, and opportunities at each stage.
As you create the map, focus on identifying opportunities for innovation and improvement.

Niamh O'Hora

Educational Design & Lecturer@TU Dublin Enterprise Academy

Hello 👋 I'm an educator and designer, passionate about driving innovation and fostering positive change through design. I teach on the Creative Digital Media programme at TU Dublin, Blanchardstown, with expertise in Design Thinking, User Experience and Interaction Design. As Educational Developer with the TU Dublin Enterprise Academy, I help collaboration between learners and enterprise partners through live challenges and collaborative projects.