Empathy Map for Educational Purposes
About the template
This board contains a comprehensive empathy map that allows you to identify all the key insights regarding the educational needs and pains of your target audience. This audience can be either you or your clients if you are launching an educational program for them. We at Mode use this map when launching each of our educational courses and programs (including those dedicated to the functionality and capabilities of Miro).
Why to use our template
Unlike many other empathy maps, our map is not limited to a simple and familiar empathy matrix - it allows you to move from it to a comprehensive portrait of your audience and thus eliminate possible contradictions between empathy blocks.
How to use this template
Before working on the board, place in the data zone the results of all available research about your target audience. This will help your map to be as objective and accurate as possible.
Fill in the empathy map blocks, moving from one question to another in the sequence that you find most convenient. After each block, summarize the key theses on stickies using expanded text, entering it into the shape below the stickies.Tip: The number of stickies doesn't matter: the main thing is that you can identify all the most important characteristics of your audience and describe them accurately!
Once you have completed the empathy map, collect all the information you have identified to create the final portrait. Add a section about the character's lifestyle to make him/her more lively and human. Make sure there are no conflicting details in different sections of the portrait.
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