Customer Journey Map Template

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This template for customer journey maps enables teams to visualize and analyze every step of the customer’s experience with a product or service. It provides a structured layout to capture touchpoints, emotions, pain points, and moments that matter most, all in one collaborative space. The template is designed to foster empathy and alignment across teams, making it easy to spot opportunities for enhancing the customer experience. Perfect for workshops or independent work, it’s a valuable resource for anyone looking to build a customer-centered strategy and design more engaging interactions.

Rachel Elson

UX Strategist@zu Communications

Hello! I'm a UX Strategist specializing in user engagement and workshop facilitation. I'm passionate about connecting with others through innovative and authentic approaches. My background in digital and marketing communications has lead me into a UX career with an aim to make this an easier, more enjoyable place to be. Engaging with users and leading projects through to creative solutions is my jam.