Lead Field Marketing Manager
Marketing, Austin, US
About the Team
Miro’s Revenue Marketing team is responsible for programs that further establish Miro as a globally recognized Enterprise market leader, measured by increased revenue of our High Touch business. We are a highly cross functional team that works with teams in growth, sales, and customer success to acquire and expand Enterprise customers, supplementing product-led growth with B2B marketing tactics.
Successful Revenue Marketers anchor themselves in impact to the business, using a combination of analytical skills, creativity, and customer insight to craft and implement programs that result in measurable revenue growth. They are highly collaborative, touching all points of the customer lifecycle, and seek upfront and ongoing alignment with internal partners and stakeholders.
Each role at Miro is based at one of our physical hubs, and we look for talent that want to be working with these local communities. Mironeers work in a hybrid model, with 3 days a week in office culture as our baseline.
About the Role
In this role, you’ll join Miro’s Revenue Marketing team as Field Marketing / ABM marketing hire for the AMER region. You will partner closely with sales, acting as a strategic business partner to our sales leadership team.
You will bring localized marketing programs to market that build and accelerate the Enterprise pipeline. This is a rare opportunity to work cross-functionally and collaborate with all go-to-market teams to build and execute a key component of Miro’s global strategy. We’re looking for a senior, individual contributor that can own both strategy and execution.
What you’ll do
- Contribute to Miro’s ABM marketing strategy and planning for AMER
- Partner with sales and various cross functional teams to deliver a diverse portfolio of marketing programs across the sales cycle, with a focus on pipeline generation and maturation
- Drive expansion opportunities of high value customers through highly targeted ABM efforts and events
- Increase market awareness and generate new business opportunities with and through our partners and field events
- Amplify customer insights through case studies, customer advisory boards, and sourcing for PR
What you’ll need
- 8-10 years of experience as a field/revenue marketing lead in a B2B SaaS company
- Strong understanding of regional campaign management and measurement
- Experience managing Account Based Marketing programs
- Outstanding skills in project management and prioritization
- The ability to design and manage a diverse set of marketing tactics (including executive events and briefings) in-field and remote
What's in it for you
- 401k matching + Competitive equity package
- Excellent Medical, Dental and Vision health benefits
- Fertility & Family Forming Benefits
- Flexible time off
- Lunch, snacks and drinks provided in the office
- Wellbeing benefit and WFH equipment allowance
- Annual learning and development allowance to grow your skills and career
- Up to $2,000 of charitable donation matches each year
About Miro
Miro is a visual workspace for innovation that enables distributed teams of any size to build the next big thing. The platform's infinite canvas enables teams to lead engaging workshops and meetings, design products, brainstorm ideas, and more. Miro, co-headquartered in San Francisco and Amsterdam, serves more than 60M users worldwide, including 99% of the Fortune 100. Miro was founded in 2011 and currently has more than 1,800 employees in 12 hubs around the world.
We are a team of dreamers. We look for individuals who dream big, work hard, and above all stay humble. Collaboration is at the heart of what we do and through our work together we hope to create a supportive, welcoming, and innovative environment. We strive to play as a team to win the world and create a better version of ourselves every day. If this sounds like something that excites you, we want to hear from you!
Check out more about life at Miro:
- Youtube: https://www.youtube.com/@lifeatmiro
- Blog: https://miro.com/careers/life-at-miro/all/
- Instagram: https://www.instagram.com/mirohq/
At Miro, we strive to create and foster an environment of belonging and collaboration across cultural differences. Miro’s mission — Empower teams to create the next big thing — is how we think about our product, people, and culture. We believe that creating big things requires diverse and inclusive teams. Diversity invites all talent with different demography, identities and styles to step in, and inclusion invites them to step closer together. Every day, we are working to build a more diverse Miro, cultivate a sense of belonging for future and current Mironeers around the world, and foster an environment where everyone can collaborate and embrace differences.
Miro handles and uses personal data of job applicants in line with its Recruitment Privacy Policy found here.
Prepare yourself to go beyond
Here are some helpful tips to ensure you have all the correct information throughout our hiring process.
01. Recruiter Screen
A 30-min interview to discuss your relevant skills, perspective on resilience, experience, and what motivates you to join Miro.
02. Hiring Manager
The hiring manager will meet to discuss your experience and fit for the role by assessing whether you align with the Miro Mindset (Curiosity, Drive, Resilience, Empathy, Cognitive Agility & Accountability). This interview usually takes 90-120 minutes.
03. Skill Assesment
An interactive presentation to see your skills in action, based around a particular case study or business problem.
04. Meet the Team
Here you will meet cross-functional stakeholders, and we will ask evidence-based questions to evaluate how well you align with the role and Miro's values and culture.
05. Leadership Round
Meet a member of the leadership team to discuss Miro’s company values and share your vision for success at Miro.