Enterprise Product Marketing Manager
Marketing, Amsterdam, NL
About the Team
Miro's Product Marketing team is responsible for crafting Miro's story. We build compelling, insight-led positioning and messaging, develop and deliver impactful go-to-market strategies, and champion customers throughout the product development process. The team partners closely with many functions at Miro, including Product Management, Design, Engineering, Sales, Success, Support, Growth, and Brand. Successful Product Marketers at Miro think like general managers of their area: flexible but constantly seeking mastery, with strong customer empathy, creative problem-solving ability, research, synthesis, and analytical skills. We regularly shift from high-level strategy to tactical marketing execution, with a bias towards personal accountability and action.
About the Role
The Enterprise Product Marketing Manager will be a key owner in our ongoing commitment to build trust and credibility as an enterprise-grade workspace for innovation. As part of Miro's extended product development organization, you will also partner with product, engineering, design, and analytics teams throughout the product development cycle, from determining product strategy and feature prioritization to competitive analysis, customer research, naming, positioning, packaging, monetization, and launch. You will be tasked with bringing our narrative in this area to life for our customers, partnering with our GTM PMM, Revenue Marketing and other teams to deliver effective sales enablement and engaging customer experiences.
What you’ll do
- Be the strategic architect of Miro’s relationship with enterprise admins, leading cross-functionally to champion, influence and own the admin experience across multiple product, marketing and sales touch points
- Build and evangelize Miro's narrative of enterprise-grade, frictionless administration
- Partner with the team on product strategy, and act as the voice of the customer to balance team vision with customer needs
- Build, deliver and own innovative strategies and launch plans for key initiatives, including internal enablement and external communications
What you’ll need
- Enterprise SaaS experience and technical aptitude
- Customer-centric approach with an understanding of how to use data and research, and translate them into relevant, practical recommendations
- Strong written and verbal communication skills
- Collaborative approach to work and ability to build relationships with a diverse set of stakeholders
What's in it for you
- Competitive equity package
- Medical insurance coverage
- Lunch, snacks and drinks provided in the office
- Wellbeing benefit and WFH equipment allowance
- Annual learning and development allowance to grow your skills and career
- Travel allowance for your commute
- Opportunity to work for a globally diverse team
- Inspiring workplace in the heart of Amsterdam
About Miro
Miro is a visual workspace for innovation that enables distributed teams of any size to build the next big thing. The platform's infinite canvas enables teams to lead engaging workshops and meetings, design products, brainstorm ideas, and more. Miro, co-headquartered in San Francisco and Amsterdam, serves more than 60M users worldwide, including 99% of the Fortune 100. Miro was founded in 2011 and currently has more than 1,800 employees in 12 hubs around the world.
We are a team of dreamers. We look for individuals who dream big, work hard, and above all stay humble. Collaboration is at the heart of what we do and through our work together we hope to create a supportive, welcoming, and innovative environment. We strive to play as a team to win the world and create a better version of ourselves every day. If this sounds like something that excites you, we want to hear from you!
Check out more about life at Miro:
- Youtube: https://www.youtube.com/@lifeatmiro
- Blog: https://miro.com/careers/life-at-miro/all/
- Instagram: https://www.instagram.com/mirohq/
At Miro, we strive to create and foster an environment of belonging and collaboration across cultural differences. Miro’s mission — Empower teams to create the next big thing — is how we think about our product, people, and culture. We believe that creating big things requires diverse and inclusive teams. Diversity invites all talent with different demography, identities and styles to step in, and inclusion invites them to step closer together. Every day, we are working to build a more diverse Miro, cultivate a sense of belonging for future and current Mironeers around the world, and foster an environment where everyone can collaborate and embrace differences.
Miro handles and uses personal data of job applicants in line with its Recruitment Privacy Policy found here.
Prepare yourself to go beyond
Here are some helpful tips to ensure you have all the correct information throughout our hiring process.
01. Recruiter Screen
A 30-min interview to discuss the role, background and experience, and learn more about your motivation to join Miro.
02. Hiring Manager
The hiring manager (usually your future manager) will meet to discuss your experience and fit for the role.
03. Skill Assesment
An interactive presentation to see your skills in action, based around a particular case study or business problem.
04. Meet the Team
Meet with a variety of Mironeers to get a feel for what it’s like to work together, and learn more about Miro’s culture.
05. Leadership Round
Meet a member of the leadership team to discuss Miro’s company values and share your vision for success at Miro.