Joel Benge

Principal @ MessageSpecs Consulting

I live to support technical organizations in creating market messages that stick and scale. I work closely with clients to connect their business objectives to the human emotions and motivations of their target audiences — creating content that gets attention, gets remembered, and gets results. With over 25 years in IT, cybersecurity, and marketing, I has worked for companies from NASA to Nickelodeon, along with several others with names that start with other letters.